New products

The right dose for baby, an extra dose of sanity for you. FridaBaby MediFrida Accu Dose Pacifier delivers the full dose through a soft, familiar paci that sends medicine to...

When baby’s got a photo-op, you’ll be ready. Grooming for the ’gram? There’s a kit for that. This head-to-toe grooming set has everything you need to get baby ’gram or...

Disposable FridaBaby NoseFrida Hygiene Filters are clinically proven to prevent mucus or bacterial transfer for seamless snotsucking. FridaBaby NoseFrida Hygiene Filters Details: Disposable filters are clinically proven to prevent the...

Prevent resting itch face and kick dry skin, cradle cap + eczema to the curb! DermaFrida the SkinSoother is a baby spa in the palm of your hand, keeping baby’s...

FridaBaby Windi The Gaspasser is the perfect doctor-invented gas-passer, the only natural instant solution for gas relief! FridaBaby Windi The Gaspasser Details: To use the Windi: Massage belly gently downward towards rectum,...

Dentist Recommended, unique triple-brush head cleans front, back and biting surfaces all at once. FridaBaby SmileFrida The ToothHugger Details: Ergonomic, soft-molded grip is safe for brushers who bite and is...

Solve all your trimming troubles with FridaBaby NailFrida SnipperClipper Set for quick and safe nail cutting for your little one. FridaBaby NailFrida SnipperClipper Set Details: Includes: 1 NailFrida SnipperClipper, 1...

FridaBaby NoseFrida Snotsucker with Travel Case is the perfect doctor-invented booger-buster, the only natural instant solution for snot relief!   First place a disposable hygiene filter, then place the large...

Whether you’ve got a baby at home or a baby shower on the schedule, the FridaBaby Baby Basics Kit is the bringing-up-baby must-have. Bust stubborn boogers, free trapped farts, cut...

Best seats in the house! Play, read, work, and tea party away with our sturdy and comfortable Crescent Chairs. Built by a local group of skilled artisans and family-owned workshops...

Best seats in the house! Play, read, work, and tea party away with our sturdy and comfortable Crescent Chairs. Built by a local group of skilled artisans and family-owned workshops...

A modern take on the pantry essentials every little chef should have in their arsenal. Jar and box open for expanded play. Each set includes Apple Cider Vinegar, Manuka Honey,...

Refrigerator staples that are so cute you might just want to leave them out! Each set includes Organic Milk, Almond Milk, Goat's Milk Butter, and 2 Free-Range Eggs and comes...

Whether your little one is whipping up an original recipe or taking first place in an imaginary cooking competition, our Essential Play Kitchen is the perfect canvas for imaginative play....

Space to create, dine, and share. Our Crescent Table features a generous tabletop, rounded corners, and sturdy legs. Built by a local group of skilled artisans and family-owned workshops in...

Delivering a chic exterior and extra roomy interior, the Milton & Goose Refrigerator is the coolest (see what we did there?) kitchen appliance around. Open the classic french doors to...

Space to create, dine, and share. Our Crescent Table features a generous tabletop, rounded corners, and sturdy legs. Built by a local group of skilled artisans and family-owned workshops in...

Flo the Floatie is a baby toy for teething, bath time and sensory play. Handmade in 100% natural rubber and hand painted with natural pigments. Inspired in a classic lifeguard...

Flo the Floatie is a baby toy for teething, bath time and sensory play. Handmade in 100% natural rubber and hand painted with natural pigments. Inspired in a classic lifeguard...

Pepita The Apple is a chewable baby toy for teething, bath time and sensory play. Handmade in 100% natural rubber and hand-painted with natural pigments. Introduce your baby into a healthy...

Designed with no holes so when they’re floating, no bacteria or mold is created!   No Holes = No Mold    Product Features:  Made from 100% natural rubber from Malaysian Hevea...

This easy to grip Chew Fruit rings is perfect for teething with a number of different textures to help soothing gums. Safe for teething and tub time! NO HOLE = NO...

This eco-friendly boat creates endless fun for babies and kids. Entertaining them in the bathtub and enlightening their senses everywhere they go. Set sail and let your Origami Boat float...

This adorable duckie will follow your child wherever they go. Splash around with our bright monochrome duckies and waddle with them everywhere you go! Elvis the duck is hand-crafted with...