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    Play Time

    Bear Company Belly Blanket Lil Alma Llama

    $58.00

    The Lil Alma Llama Belly Blanket is great for playtime and tummy time providing a soft surface for your baby. Your little one will enjoy playing with the stuffed head and...

    alilo alilo Smart Bunny Baby Rattle Blue

    $56.00

    Alilo Smart Bunny is a popular media companion especially designed for children aged 0-4 years. Due to its ease of use, robust material, and versatility, it encourages the kids’ creativity....

    alilo alilo Smart Bunny Baby Rattle Pink

    $56.00

    Alilo Smart Bunny is a popular media companion especially designed for children aged 0-4 years. Due to its ease of use, robust material, and versatility, it encourages the kids’ creativity....

    Olli Ella Olli Ella Cozy Dinkum Doll Mousy Pickle

    $55.00

    Meet the newest and most snuggly collectible Olli Ella Cozy Dinkum Mousy Pickle!  Mousy Pickle, so cuddly and cute, loves to doze in its soft fluffy suit. Made for snuggles and...

    Olli Ella Olli Ella Cozy Dinkum Doll Lamby Pip

    $55.00

    Meet the newest and most snuggly collectible Olli Ella Cozy Dinkum Lamby Pip!  Lamby Pip, so cuddly and cute, loves to doze in its soft fluffy suit. Made for snuggles and...

    Olli Ella Olli Ella Cozy Dinkum Doll Bunny Moppet

    $55.00

    Meet the newest and most snuggly collectible Olli Ella Cozy Dinkum Bunny Moppet!  Bunny Moppet, so cuddly and cute, loves to doze in its soft fluffy suit. Made for snuggles...

    Miniland Sensory Balls

    $54.00

    The Miniland Sensory Balls are 100% made of natural rubber from hevea trees. Their especially soft natural material makes them very easy to grip and suitable for handling and biting by...

    Moulin Roty Moulin Roty Musical Toy Josephine The...

    $50.00

    Moulin Roty Musical Toy Josephine the Whale is a musical plush from Olga’s Journey collection.Colorful and practical to hang on the crib with a pretty fastener, your baby will fall asleep...

    Miniland Sensorial Reef

    $50.00

    Sensory stimulation is one of the most important and fun things for your baby. They will have a great time looking, touching, biting, and listening with the Miniland Sensorial Reef. They...

    Manhattan Toy Wimmer Ferguson Double Feature Mirror

    $50.00

    One side features a mirror for self discovery, while the other side has high-contrast black & white graphics that help baby with visual & multi-sensory development. This toy has ribbon...

    Tikiri Marshmallow Collection Natural Rubber...

    $49.00

    This delightful collection of your favorite animals, made from Natural rubber colored in soft pastel shades, each containing an enclosed rattle, will provide stimulation and comfort for any newborn. Includes:  Pink...

    Bear Company Belly Blanket Lil Spout Grey

    $48.00

    Lil' Spout Belly Blanket is great for playtime and tummy time providing a soft surface for your baby. Your little one will enjoy playing with the stuffed head and tail. The...

    Bear Company Belly Blanket Lil' Willow Fawn

    $48.00

    The Lil' Willow Fawn Belly Blanket is great for playtime and tummy time providing a soft surface for your baby. Your little one will enjoy playing with the stuffed head and...

    Sophie La Giraffe Multi-Support Activity Mirror

    $46.00

    Sophie La Girafe Multi-Support Activity Mirror is ideal for entertaining your baby while on the move! Use the 2 rings to easily attach it to multiple supports (pushchair, bed, playpen,...

    Moulin Roty Hanging Activity Toy Pakou Toucan Dan...

    $46.00

    This hanging activity toy features Pakou a colorful toucan that will surely delight and stimulate your little one's senses.  Size: 11.5 inches Age: 0+

    Sophie La Giraffe Shake Shake Rattle

    $42.00

    The Sophie La Girafe Shake Shake Rattle is an innovative and electronic rattle with a motion detector to awake baby and develop his curiosity! 2 choices of playing mode: Awaking...

    Manhattan Toy Manhattan Toy Put and Peek Birdhouse

    $42.00

    The Put & Peek Birdhouse offers fill-and-spill play for young toddlers.  The set includes four colorful rattle birds all featuring a variety of fabric textures, and an easy-open roof and door perfect for tiny...

    Jellycat Jellycat Odette Ostrich

    $40.00

    Jellycat Odette Ostrich is the perfect special companion for your little one anywhere, with her silky feathers in a unique dusty pink, and her long fluffy legs, whether it is...

    Jellycat Jellycat Amore Cat

    $40.00

    Jellycat Amore Cat is a great snuggle in cat form. This sleepy silly is perfectly podgy in textured fur. With waggly whiskers, dreamy eyes, a swooshy tail, and teeny paws,...

    Madame Alexander My First Powder Pink Dark Skin Doll

    $40.00

    Dressed in pink plush, this baby is the perfect first doll for any little one. Cute and cuddly, this 12"newborn baby doll with a soft fabric body is ready to...

    Madame Alexander My First Powder Pink Light Skin Doll

    $40.00

    Dressed in pink plush, this baby is the perfect first doll for any little one. Cute and cuddly, this 12"newborn baby doll with a soft fabric body is ready to...

    Corolle Corolle Babipouce Doll Sweet Dreams

    $38.00

    Corolle Babipouce Sweet Dreams Doll is super soft and cuddly And has a charming, realistic vinyl face that charms and comforts baby and that is delicately scented with vanilla --...

    Maileg Maileg Polly Pork Plush Toy Medium

    $38.00

    Oink Oink! Make room for one of the cutest pigs of all time. Polly Pork is very soft and is always ready to cuddle with a friend! Suitable for all...

    Maileg Maileg Best Friends Doll Bunny

    $38.00

    Every bunny needs a best friend. This friend will hop out of the beautiful gift box to greet you. They arrive wearing a stripped frosted orange top but you can...

    Play is essential for children because it contributes to their intellectual, physical, emotional and social development. When children play, they exercise their creativity, develop their imagination, master their dexterity, improve their cognitive ability and build physical strength. Experts agree that the best kinds of play allow kids to set their own goals, negotiate challenges, develop and share ideas, and make their own rules. 

    But how can we make sure our kids are getting enough healthy, unstructured play time when they’re growing up in an overscheduled and stressful environment, when parents are overly focused on producing high academic achievers, and safety concerns prevent us from letting our kids roam around freely and unsupervised? Perhaps the best thing we can do for our kids is to make sure they have the right kinds of toys at home to make play time most rewarding.

    First and foremost is safety. Safe toys for young children are sturdy, without sharp parts or splinters, free of pinching hazards, and easy to clean. If the toy will be used by an infant, it’s important that parts aren’t small enough to become a choking hazard.

    Toys must be made from non-toxic materials and coated with lead-free paints. You should steer clear of antique toys, second-hand toys and homemade toys that have not been tested and approved by a certified testing lab, or may have been produced before the current regulations governing toy manufacturing were in effect.

    In addition to being safe, a good toy will match the child’s appropriate stage of development and abilities.

    The best baby activity toys for infants between 0-6 months are things they can reach, grasp, suck on, shake, and make noise with. Some age-appropriate toys for little babies are squeeze toys, teething toys, soft dolls, textured balls, and board books.

    Infants between 6-12 months are starting to crawl, sit up and pull themselves to a standing position. They are capable putting things in and out of containers and placing objects on top of each other. Some of the best baby activity toys for this age group are dolls, vehicles with wheels, bath toys, large beads, nesting toys, large soft blocks, wooden blocks, and push & pull toys.

    As your child continues to grow, look for toys that will encourage them to explore, create, pretend, imagine, and learn from trial and error.

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