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    Play Time

    Tikiri Cotton Candy Unicorn Natural Rubber R...

    $26.00

    When it seems nothing less than pure magic will soothe your baby's sore gums...This friendly unicorn is not just adorable, it's made from all natural rubber and hand-painted using soy-based...

    Bella Tunno Count On It Teething Flashcards

    $13.00

    These are not your average flashcards. They are learning tools that are also toys and teethers. A trifecta of toys. A hattrick of teethers, a three-peat of learning.    LEARN:  ...

    Tikiri Crab Natural Rubber Rattle

    $18.00

    This rubber rattle from the ocean buddies collection. Easy-grip for smaller hands. Each marine animal character has an enclosed rattle that creates a soft sound when shaken. Sound Toys, like...

    Knitted World Crochet Ring Rattle Fox

    $18.00

    This easy to grasp ring rattle is lovingly hand-crocheted using luxuriously soft yarn derived from the pulp of the organically grown and sustainably harvested bamboo trees. Bamboo is the world’s...

    Knitted World Crochet Ring Rattle Lamb

    $18.00

    This easy to grasp ring rattle is lovingly hand-crocheted using luxuriously soft yarn derived from the pulp of the organically grown and sustainably harvested bamboo trees. Bamboo is the world’s...

    Tikiri Crocodile Natural Rubber Rattle

    $18.00

    Crocodile: One of the Tikiri My First Zoo animals, the cute crocodile is ever so squeezable and ready for curious minds. Take him in the bath, or as a teething...

    Bunnies By The Bay Cubby Bear Plush Toy

    $26.00

    Lots of pacifiers lost? Say no more, this cute silly buddy will be the solution to this problem. Floppy, sloppy, silly and soft, this playful pacifier holding silly buddies, tie...

    Cuddle + Kind Cuddle + Kind Hand Knit Doll Claire t...

    $72.00 – $92.00

    I live in a beautiful treehouse perched high in the sky. Won’t you come to visit me? We can go on adventures in the magical treetops, take long, delicious naps,...

    Cuddle + Kind Cuddle + Kind Hand Knit Doll Everest ...

    $64.00 – $88.00

    Where I come from, the ice and snow are always sparkling. I love building snow forts, slurping marshmallows in hot chocolate, and most of all, helping people. I believe we...

    Bear Company Cuddly Spot Puppy Dog Plush Toy

    $80.00

    A magical gift for little girls, tweens, teens, kids, and of all ages. This soft plush provides comfort and play activity for your little ones.  Measures 30 inches

    Fat Brain Toys Dimpl Clutch

    $14.00

    The Fat Brain Toys Dimpl Clutch has three unique sensory experiences ready to clip and go anywhere! Each Clutch features a dimpl bubble on one end and squishy silicone textures...

    Tikiri Dolphin Natural Rubber Rattle

    $18.00

    This rubber rattle from the ocean buddies collection. Easy-grip for smaller hands. Each marine animal character has an enclosed rattle that creates a soft sound when shaken. Sound Toys, like...

    Tikiri Elephant Natural Rubber Rattle

    $18.00

    Elephant: One of the Tikiri My First Zoo animals, the fun elephant is ever so squeezable and ready for curious minds. Take him in the bath, or as a teething...

    Chronicle Books Finger Puppet Book Baby Fish

    $7.99

    With a plush finger puppet permanently attached to the book and peek-a-boo holes in every page, this charming board book is a fun way for parents and children to play...

    Chronicle Books Finger Puppet Book Baby Koala

    $7.99

    With a plush finger puppet permanently attached to the book and peek-a-boo holes in every page, this charming board book is a fun way for parents and children to play...

    Chronicle Books Finger Puppet Book Baby Narwhal

    $7.99

    Baby Narwhal swims, dives, meets new friends and drifts off to bedtime with his family. Featuring a plush finger puppet that peeks into each lovingly illustrated page, this entry in...

    Chronicle Books Finger Puppet Book Baby T Rex

    $7.99

    Newborns will love snuggling up with Baby T. Rex! Baby T. Rex learns to stomp, roar, and explore her world before drifting off to bedtime with her loving family. Featuring...

    Chronicle Books Finger Puppet Book Little Love Bug

    $7.99

    Little Love Bug Finger Puppet Book is a sweet, entertaining board book with a finger puppet built right in.   In this feel-good finger puppet book, a parent and their little...

    Chronicle Books Finger Puppet Book Little Moose

    $7.99

    Tiny tots will enjoy going for a dip in a mountain lake with an adventurous calf in Little Moose. These simple, comforting stories feature a permanently attached plush finger puppet and...

    Miniland First Senses: 6 Cubes Set

    $32.00

    Miniland First Senses: 6 Cubes Set, chunky cubes of spongy texture that rattle when shaken. The cube design allows infants to exercise their hand grip and arm strength while shaking...

    Tikiri Giraffe Natural Rubber Rattle

    $18.00

    Giraffe: One of the Tikiri My First Zoo animals, the great giraffe is ever so squeezable and ready for curious minds. Take him in the bath, or as a teething...

    Haba Haba Clutching Larum Toy

    $16.99$14.44

    The Haba Clutching Larum is a versatile toy for your little one. Twist, bend, shake. A beech wood rattle on an elastic chord. Clutching is easy for small hands. Encourages...

    Moulin Roty Hanging Activity Toy Zimba Dans La J...

    $30.00

    This hanging activity toy Zimba is made of bright blue plush and comes with different types of sensory activities to keep your little ones occupied.   Size: 6.5 inches Age: 0+...

    Moulin Roty Hanging Activity Toy Pakou Toucan Dan...

    $46.00

    This hanging activity toy features Pakou a colorful toucan that will surely delight and stimulate your little one's senses.  Size: 11.5 inches Age: 0+

    Play is essential for children because it contributes to their intellectual, physical, emotional and social development. When children play, they exercise their creativity, develop their imagination, master their dexterity, improve their cognitive ability and build physical strength. Experts agree that the best kinds of play allow kids to set their own goals, negotiate challenges, develop and share ideas, and make their own rules. 

    But how can we make sure our kids are getting enough healthy, unstructured play time when they’re growing up in an overscheduled and stressful environment, when parents are overly focused on producing high academic achievers, and safety concerns prevent us from letting our kids roam around freely and unsupervised? Perhaps the best thing we can do for our kids is to make sure they have the right kinds of toys at home to make play time most rewarding.

    First and foremost is safety. Safe toys for young children are sturdy, without sharp parts or splinters, free of pinching hazards, and easy to clean. If the toy will be used by an infant, it’s important that parts aren’t small enough to become a choking hazard.

    Toys must be made from non-toxic materials and coated with lead-free paints. You should steer clear of antique toys, second-hand toys and homemade toys that have not been tested and approved by a certified testing lab, or may have been produced before the current regulations governing toy manufacturing were in effect.

    In addition to being safe, a good toy will match the child’s appropriate stage of development and abilities.

    The best baby activity toys for infants between 0-6 months are things they can reach, grasp, suck on, shake, and make noise with. Some age-appropriate toys for little babies are squeeze toys, teething toys, soft dolls, textured balls, and board books.

    Infants between 6-12 months are starting to crawl, sit up and pull themselves to a standing position. They are capable putting things in and out of containers and placing objects on top of each other. Some of the best baby activity toys for this age group are dolls, vehicles with wheels, bath toys, large beads, nesting toys, large soft blocks, wooden blocks, and push & pull toys.

    As your child continues to grow, look for toys that will encourage them to explore, create, pretend, imagine, and learn from trial and error.

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