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    Play Time

    Jellycat Jellycat Bashful Lion

    $18.00 – $67.50

    For the King of the Beasts, Bashful Lion is looking sweetly, well, bashful! He wants a caring companion to ruffle his luxurious caramel mane. Give this squeezy, butter-bellied big cat...

    Jellycat Jellycat Bashful Tiger

    $18.00 – $70.00

    Bashful Tiger jigs from paw to paw - this stripey cat can’t wait to go and explore! Don’t be fooled by his super-soft fur - he’s always up for a...

    Jellycat Jellycat Bashful Bunny Woodland

    $18.00 – $80.00

    Bashful Bunny is a huggable hopster. Soft and snuggly in warm terracotta, he's a lop-eared lovely, and loving pal. Expect cuteness, carrots and flopsy cuddles, and plenty of picnics out...

    Jellycat Jellycat Bashful Bunny Beige

    $18.00 – $275.00

    Bashful Bunny is a popular fellow with scrummy-soft Jellycat fur and lovely long flopsy ears means that with just one cuddle, you’ll never want to let go. Irresistibly cute and...

    Jellycat Jellycat Bashful Bunny Grey

    $18.00 – $28.00

    Bashful Bunny is a popular fellow with scrummy-soft Jellycat fur and lovely long flopsy ears means that with just one cuddle, you’ll never want to let go. Irresistibly cute and...

    Bunnies By the Bay Silly Buddy Plush Toy Bunny Blue

    $19.00

    Lots of pacifiers lost? Say no more, this cute silly buddy will be the solution to this problem. Floppy, sloppy, silly and soft, this playful pacifier holding silly buddies, tie...

    Bunnies By the Bay Silly Buddy Plush Toy Bunny White

    $19.00

    Lots of pacifiers lost? Say no more, this cute silly buddy will be the solution to this problem. Floppy, sloppy, silly and soft, this playful pacifier holding silly buddies, tie...

    Bunnies By the Bay Silly Buddy Plush Toy Bunny Pink

    $19.00

    Lots of pacifiers lost? Say no more, this cute silly buddy will be the solution to this problem. Floppy, sloppy, silly and soft, this playful pacifier holding silly buddies, tie...

    Bunnies By the Bay Silly Buddy Plush Toy Bunny Grey

    $19.00

    Lots of pacifiers lost? Say no more, this cute silly buddy will be the solution to this problem. Floppy, sloppy, silly and soft, this playful pacifier holding silly buddies, tie...

    Jellycat Jellycat Amuseable Avocado

    $20.00 – $60.00

    Get your five-a-day in an adorable way with Amuseable Avocado! Scrummily green and soft, our veggie chum has a natty two-tone jacket in speckled fur. We love that squashy, suedey...

    Grimm's Authentic Grimm's Letters Flash Cards...

    $20.00

    Which sound belongs to which letter? With the endearing animal drawings on our ABC cards, children connect pictures, words, and sounds. These colorful cards invite word-building and fun games, making...

    Grimm's Authentic Grimm's Small Convertible C...

    $20.00

    Grimm's Small Convertible Car is simple and an off-road wooden convertible car that can take a Rainbow Friend off-roading on a jaunt into the countryside. Afterward, the vehicles do not...

    Grimm's Authentic Grimm's Small Convertible C...

    $20.00

    Grimm's Small Convertible Car is a simple and off-road wooden convertible car that can take a Rainbow Friend off-roading on a jaunt into the countryside. Afterward, the vehicles do not...

    Haba Haba Clutching Magica Toy

    $20.00

    Haba Clutching Magica teether is the perfect toy to entertain your little one as well as to help them work on their grasping skills! Haba Clutching Magica Details: Suitable for...

    Haba Haba Clutching Color Snake Toy

    $20.00

    Haba Clutching Color Snake Rattle is the perfect toy to entertain your little ones as well as to help them work on their grasping skills. The Snake Rattle offers limitless...

    Wee Gallery Animal Alphabet Cards

    $20.00

    Wee gallery animal alphabet cards are the perfect gift for newborn baby, toddler, or any age in between. The high-contrast animal illustrations create a mesmerizing display for babies, while the...

    Manhattan Toy Classic Baby Beads

    $20.00

    Keep baby stimulated and occupied with Classic Baby Beads. The wood beads are strung together with an elastic cord and can be manipulated into an endless number of configurations making...

    Manhattan Toy My Rocket

    $20.00

    Blast off into space with My Rocket! Let your young one become an astronaut and pilot this colorful rocket for many missions to come. Featuring an internal rattle for simple...

    Manhattan Toy Classic Baby Beads Natural

    $20.00

    Manhattan Toys Classic Baby Beads go natural. The wood beads are strung together with an elastic cord and can be manipulated into an endless number of configurations making it a...

    Manhattan Toy Click Clack Ball

    $20.00

    The colorful Click Clack Ball features handles that click with every twist. Filled with tiny beads inside, this baby ball also rattles when shaken. Perfect for infant stimulation! Ages 0...

    Maileg Maileg Big Sister Ballerina Mouse Doll

    $20.00

    This big sister mouse is dressed as a ballerina with a beautiful rose tutu shirt and a matching headpiece - ready for hours of dance.  Material: Cotton/Linen/Polyester Size: 5.12 inches...

    Jellycat Jellycat Leffy Elf

    $20.00 – $27.50

    Leffy Elf is a helpful pal, making toys and games for Santa. It's cold at the North Pole, so Leffy's cheeks are as red as those boots and candy cane...

    Haba Haba Clutching Rainbow Ring Toy

    $20.00

    Your little one will be delighted with the Haba Rainbow Ring Clutching Toy.  This adorable clutching toy features brightly colored wooden pieces tightly and securely fastened together with a unique, tested...

    Hape Rotating Music Box

    $22.00

    The Hape Rotating Music Box is a soothing and gentle toy that will encourage baby to experience music in a unique and interactive way. It plays delightful musical notes as...

    Play is essential for children because it contributes to their intellectual, physical, emotional and social development. When children play, they exercise their creativity, develop their imagination, master their dexterity, improve their cognitive ability and build physical strength. Experts agree that the best kinds of play allow kids to set their own goals, negotiate challenges, develop and share ideas, and make their own rules. 

    But how can we make sure our kids are getting enough healthy, unstructured play time when they’re growing up in an overscheduled and stressful environment, when parents are overly focused on producing high academic achievers, and safety concerns prevent us from letting our kids roam around freely and unsupervised? Perhaps the best thing we can do for our kids is to make sure they have the right kinds of toys at home to make play time most rewarding.

    First and foremost is safety. Safe toys for young children are sturdy, without sharp parts or splinters, free of pinching hazards, and easy to clean. If the toy will be used by an infant, it’s important that parts aren’t small enough to become a choking hazard.

    Toys must be made from non-toxic materials and coated with lead-free paints. You should steer clear of antique toys, second-hand toys and homemade toys that have not been tested and approved by a certified testing lab, or may have been produced before the current regulations governing toy manufacturing were in effect.

    In addition to being safe, a good toy will match the child’s appropriate stage of development and abilities.

    The best baby activity toys for infants between 0-6 months are things they can reach, grasp, suck on, shake, and make noise with. Some age-appropriate toys for little babies are squeeze toys, teething toys, soft dolls, textured balls, and board books.

    Infants between 6-12 months are starting to crawl, sit up and pull themselves to a standing position. They are capable putting things in and out of containers and placing objects on top of each other. Some of the best baby activity toys for this age group are dolls, vehicles with wheels, bath toys, large beads, nesting toys, large soft blocks, wooden blocks, and push & pull toys.

    As your child continues to grow, look for toys that will encourage them to explore, create, pretend, imagine, and learn from trial and error.

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