PlayTime Shop by Age 0-11 Months

Soft, sweet, and ready to snuggle, Babipouce Pink Grenadine is the perfect first doll for your little one. Dressed in cozy raspberry-pink velvet pyjamas with a charming floral-print ruffle and...

Meet Babidoux Blossom Garden, the perfect first companion for your little one! Specially designed for tiny hands, this 8-inch ultra-soft baby doll is lightweight, easy to hold, and full of...

Grab your ticket—it’s time to set off on a new railway journey with the Central Station Travel Set! This set puts you at the heart of the action with a...

Take playtime to new heights with the Cargo Mountain Set – a thrilling, multi-level train and cargo adventure packed with action from top to bottom. With five levels of crane...

Set sail into imaginative adventures with the BRIO Cargo Harbour Set! With this set, kids can guide the container ship across the water and dock at the busy harbour, ready...

Say bonjour to Lil’ Frenchie, the irresistibly cute French Bulldog! At a perfectly portable 6 inches, this soft and snuggly plush pup is made for cuddles on the go.Lovingly crafted...

Say hello to Fifi, the 8.5-inch festive flamingo who's ready to join your holiday celebrations! Dressed in a classic Santa hat, cozy scarf, and adorable Santa boots, Fifi is full...

The Wilfred Magician Cape is the perfect costume piece for little illusionists, wizard apprentices, and spell-casters in training. Featuring a rich midnight blue fabric sprinkled with shimmering silver stars, this cape...

Your favorite animals in plush form with a simultaneously realistic and cute design! With a golden brown body patterned with warm brown spots, standing ears, and a long neck. The...

Explore the magic and wonder of storytelling with this beautifully illustrated classic treasury padded keepsake book both kiddos and their grown-ups will enjoy. Young readers will be whisked away to...

Make story time extra special with this beautifully illustrated keepsake book packed with 365 fun and magical tales. From nursery rhymes to fairy tales and everything in between, there’s a...

Discover the world’s friendliest dough! These friendly fruit themed Land of Dough 5oz play dough cups are vibrantly colored and individually handcrafted with natural colors, compostable glitter for a wonDOUGHful...

Discover the world’s friendliest dough! These friendly zoo animal themed Land of Dough 5oz play dough cups are vibrantly colored and individually handcrafted with natural colors, compostable glitter for a...

Discover the world’s friendliest dough! These friendly fruit themed Land of Dough 5oz play dough cups are vibrantly colored and individually handcrafted with natural colors, compostable glitter for a wonDOUGHful...

Discover the world’s friendliest dough! These friendly zoo animal themed Land of Dough 5oz play dough cups are vibrantly colored and individually handcrafted with natural colors, compostable glitter for a...

Discover the world’s friendliest dough! These friendly zoo animal themed Land of Dough 5oz play dough cups are vibrantly colored and individually handcrafted with natural colors, compostable glitter for a...

Welcome Opal, a beautiful baby doll designed to inspire hours of nurturing play. Dressed in soft, charming clothing, Opal comes complete with a plush carrycot, making her the perfect companion...

Lily is the perfect first baby doll—thoughtfully designed for little hands and big imaginations. Dressed in a simple white tee, matching shorts, and a sweet hat with pink accents, Lily...

Soothe sore gums naturally with the So'pure Circle Teether. Made from 100% natural rubber. This lightweight, easy-to-grip teether is perfect for little hands and tender mouths. Its soft, flexible texture and...

Flappy’s back — and cuter (and smaller!) than ever! This award-winning elephant is now in a travel-friendly 7” size, making him the perfect on-the-go buddy for babies and toddlers.With his...

Answer the call of duty and bring heroic adventures to life! With the Coast Guard Boat – PBS Edition, kids can protect the shores, rescue those stranded at sea, and...

Step into action with the Fire Station Set! Create custom rescue vehicles with the all-new modular Fire Truck, complete with an extendable ladder to tackle towering blazes. Bring playtime to life with...

Embark on exciting firefighting missions with Fire Rescue! Send the fire chief car and figure into action at top speed with the Pullback Chassis. Enhance the action with realistic Fire Tiles to...

Designed with your little one in mind, this baby float supports infants up to 15kg (33lbs) and features a soft leg support system and built-in headrest for added comfort during...